About
Optimism with a
To-Do List.
Optimism with a To-Do List.
I’m curious, empathetic, and allergic to nonsense. You can usually find me playing with a dog or staring at a screen and overthinking your navigation menu.


Agency Hustle Meets In-House Perspective
Over the years, I’ve worn just about every hat there is across user research, product management, content strategy, SEO, educational games, front-end development, digital marketing, and enterprise-level website administration. This makes it easier to collaborate with almost anyone because the odds are that I've sat in their seat and understand where they're coming from.
My name is Jonathan but everywhere I go, people end up calling me JC. It's like an alter-ego that came with mildly interesting superpowers like arriving at my destination exactly when the song ends and being cautiously optimistic about everything.
Over the years, I’ve worn just about every hat there is across user research, product management, omni-channel digital strategy, SEO, educational games, front-end development, digital marketing, and enterprise-level website administration. This makes it easier to collaborate with almost anyone because the odds are that I've sat in their seat and understand where they're coming from.
I’ve led both agency and in-house teams
I’ve led both agency and in-house teams
Master's degree in UX Design from Kent State
Master's degree in UX Design from Kent State
Pragmatic Institute PMC-3 Certified Product Manager
Nielsen Norman Group UX Management Certification
8 industry awards including W3, WebAwards, and AMA Crystals
Staff Excellence Award (Employee of the Year) at Lone Star College
Chancellor’s All-Star Award for leadership during Hurricane Harvey
I’m originally from Katy, TX (just outside of Houston), from when it was still in the sorta-country. When I’m not overthinking your navigation menu, you’ll probably find me outside. My wife and I rescue dogs and take our kids camping at least once a month. I love college football, talking about art and music, making weird characters, and digging into taquerias that look like they may or may not have passed inspection. The more hole-in-the-wall, the better.
My name is Jonathan but everywhere I go, people end up calling me JC. It's like an alter-ego that came with mildly interesting superpowers like arriving at my destination exactly when the song ends and being cautiously optimistic about everything.
Over the years, I’ve worn just about every hat there is across user research, product management, omni-channel digital strategy, SEO, educational games, front-end development, digital marketing, and enterprise-level website administration. This makes it easier to collaborate with almost anyone because the odds are that I've sat in their seat and understand where they're coming from.
Testimonials
Testimonials
Colleagues and clients say I build trust, connect teams, and lead from the front. They also appreciate the culture I've helped build and the impact I've made on our teams.
Colleagues and clients say I build trust, connect teams, and lead from the front. They also appreciate the culture I've helped build and the impact I've made on our teams.
Colleagues and clients say I build trust, connect teams, and lead from the front. They also appreciate the culture I've helped build and the impact I've made on our teams.
“Clients connect well with JC and easily gravitate to his plans as they are incredibly smart. As a founder for over 30 years, JC is by far the best person we've had in this role.”

Jonathan Fisher
Chairman and Partner
“Clients connect well with JC and easily gravitate to his plans as they are incredibly smart. As a founder for over 30 years, JC is by far the best person we've had in this role.”

Jonathan Fisher
Chairman and Partner
“Clients connect well with JC and easily gravitate to his plans as they are incredibly smart. As a founder for over 30 years, JC is by far the best person we've had in this role.”

Jonathan Fisher
Chairman and Partner
"JC’s collaborative leadership style made an environment that inspired the team to strive for excellence. He excelled at stakeholder management and client service."

Cynthia Stipeche
Managing Director, Brand Experience
"JC’s collaborative leadership style made an environment that inspired the team to strive for excellence. He excelled at stakeholder management and client service."

Cynthia Stipeche
Managing Director, Brand Experience
"JC’s collaborative leadership style made an environment that inspired the team to strive for excellence. He excelled at stakeholder management and client service."

Cynthia Stipeche
Managing Director, Brand Experience
“JC and the UX team laid a foundation for all of our digital projects from kickoff to launch. He guided his team in a way that empowered them to do their best work.”

Mike Wu
Art Director
“JC and the UX team laid a foundation for all of our digital projects from kickoff to launch. He guided his team in a way that empowered them to do their best work.”

Mike Wu
Art Director
“JC and the UX team laid a foundation for all of our digital projects from kickoff to launch. He guided his team in a way that empowered them to do their best work.”

Mike Wu
Art Director
"He’s very detail-oriented and a steady hand. In addition, his motto, "Design with Empathy," became a catchphrase around the office. Very personable, and just fun to be around."

Malcolm Wolter
VP of Operations
"He’s very detail-oriented and a steady hand. In addition, his motto, "Design with Empathy," became a catchphrase around the office. Very personable, and just fun to be around."

Malcolm Wolter
VP of Operations
"He’s very detail-oriented and a steady hand. In addition, his motto, "Design with Empathy," became a catchphrase around the office. Very personable, and just fun to be around."

Malcolm Wolter
VP of Operations
“JC has a great sense of the audience and a unique way of creating digital experiences that are engaging and effective. He’s a breath of fresh air and has a great way with people.”

Bo Bothe
President & CEO
“JC has a great sense of the audience and a unique way of creating digital experiences that are engaging and effective. He’s a breath of fresh air and has a great way with people.”

Bo Bothe
President & CEO
“JC has a great sense of the audience and a unique way of creating digital experiences that are engaging and effective. He’s a breath of fresh air and has a great way with people.”

Bo Bothe
President & CEO
"JC transformed our website development process. He implemented a streamlined approach that prioritized our clients’ needs thorough planning and user-centered design."

Krista Schroen
Senior Account Manager
"JC transformed our website development process. He implemented a streamlined approach that prioritized our clients’ needs thorough planning and user-centered design."

Krista Schroen
Senior Account Manager
"JC transformed our website development process. He implemented a streamlined approach that prioritized our clients’ needs thorough planning and user-centered design."

Krista Schroen
Senior Account Manager
“Clients connect well with JC and easily gravitate to his plans as they are incredibly smart. As a founder for over 30 years, JC is by far the best person we've had in this role.”

Jonathan Fisher
Chairman and Partner
“Clients connect well with JC and easily gravitate to his plans as they are incredibly smart. As a founder for over 30 years, JC is by far the best person we've had in this role.”

Jonathan Fisher
Chairman and Partner
"JC’s collaborative leadership style made an environment that inspired the team to strive for excellence. He excelled at stakeholder management and client service."

Cynthia Stipeche
Managing Director, Brand Experience
"JC’s collaborative leadership style made an environment that inspired the team to strive for excellence. He excelled at stakeholder management and client service."

Cynthia Stipeche
Managing Director, Brand Experience
“JC and the UX team laid a foundation for all of our digital projects – from kickoff to launch. He guided his team in a way that empowered them to do their best work.”

Mike Wu
Art Director
“JC and the UX team laid a foundation for all of our digital projects – from kickoff to launch. He guided his team in a way that empowered them to do their best work.”

Mike Wu
Art Director
"He’s very detail-oriented and a steady hand. In addition, his motto, "Design with Empathy," became a catchphrase around the office. Very personable, and just fun to be around."

Malcolm Wolter
VP of Operations
"He’s very detail-oriented and a steady hand. In addition, his motto, "Design with Empathy," became a catchphrase around the office. Very personable, and just fun to be around."

Malcolm Wolter
VP of Operations
“JC has a great sense of the audience and a unique way of creating digital experiences that are engaging and effective. He’s a breath of fresh air and has a great way with people.”

Bo Bothe
President & CEO
“JC has a great sense of the audience and a unique way of creating digital experiences that are engaging and effective. He’s a breath of fresh air and has a great way with people.”

Bo Bothe
President & CEO
"JC transformed our website development process. He implemented a streamlined approach that prioritized our clients’ needs thorough planning and user-centered design."

Krista Schroen
Senior Account Manager
"JC transformed our website development process. He implemented a streamlined approach that prioritized our clients’ needs thorough planning and user-centered design."

Krista Schroen
Senior Account Manager
Let's build something together.
Let's build something together.
Let's build something together.
Let's build something together.
Let's build something together.
Let's build something together.
Let's build something together.
Opti-mism with a To-Do List.
About


I’m curious, empathetic, and allergic to nonsense. You can usually find me playing with a dog or staring at a screen and overthinking your navigation menu.









